Discover my Internet Marketing techniques!

Latest News

  • The Laws Of Human Nature Review
  • Set Your Goals For The New Year
  • Etsy Trends For 2022/2023
  • Are NFTs Dead On Their Tracks?
  • 11 Ways To Make Money With The Metaverse
  • Namecheap Review By A Full-Time Online Marketer
  • How To Build a List With Your Blog
  • Business Models Perfect For You
  • 7 Product Creation Tips for Online Marketers
  • HTTPS is a Necessity
  • Uncategorized
  • Discover me
  • Training
  • IM News
  • Offline Marketing
  • Breaking News
  • Infographics
  • Podcast
  • My Newsletters
  • Social Media
  • Lessons
  • NFTs
  • Reviews
  • Follow
    • Facebook
    • Twitter
    • Google+
    • Pinterest
    • RSS Feed
    • Linked

How To Build a List With Your Blog

Oct 12, 2020 Alessandro Zamboni Lessons 0


One of the best ways to convince someone to sign up to your list is when you share good content that turns them into a fan from the very beginning. It’s human nature for people to flock to those who serve their needs, and a blog allows you to step up and serve an audience that’s hungry for solutions that can improve their lives.

Whether it’s on the topic of success, health, pets, or cooking, men and women alike want to lend their precious time to top-tier individuals who showcase their expertise and tap into their ability to explain things on a level anyone can understand.

Is List Building Too Slow with a Blog?

One common worry for new marketers is that trying to build a list from a series of blog posts might be too slow. While it’s true blog posts have to get indexed and ranked in search engines, keep in mind that you can use free social sites to gain more traction for your blog in a shorter amount of time.

This means you can take time to create a blog post that will knock their socks off and then link to it on sites that have a relevant audience for your niche, allowing users to like, comment and share exponentially.

So you really aren’t relying on the SEO gods to catapult your post to the top of the search results. You have some control over how much traffic lands on it, and how fast. The main thing you need to focus on is not volume, but quality of your content and visitors alike.

There are some marketers who get into this business with their eye on statistics. Only, it’s the wrong kind of numbers – quantity only. They want as many subscribers on their list as humanly possible, because they mistakenly believe that will translate into more sales.

The problem is, much of the traffic you receive from spammy list building opportunities is junk, so they’re uninterested in what you have to say. Some will shrug their shoulders and sign up to get whatever freebie you’re offering, but they’re just tire kickers, not the kind of people truly interested in investing in solutions or growth.

You might quickly be able to build a list of 50,000 subscribers, but less than 1% ever buys, if that. On the contrary, you might slowly build a list of 10,000 subscribers, but have an 80% email open rate and a 40-50% conversion rate!

The reason the conversion jumps so high is because, instead of purchasing a list from someone else and spamming their inbox, you’ve taken the organic route to weed out your non audience and cater to the people who are rabid about learning from you.

Keep in mind, too that this isn’t just about sales of your own products. If you’re an affiliate for someone else, you might be able to get a link from them when they find out you have a list of 50,000 subscribers – but they’re going to probably ban you or decline you next time when the traffic you send to their offer tanks their conversion rate because no one on your list cares to buy what you’re touting.

Focus on Quality and Consistency

When you’re using a blog to build a list, you want to vary the topics that you cover so that you give your readers a mix of information relevant to them. This doesn’t mean you cover things outside the realm of your chosen niche.

For example, you won’t include a random article about investing in stocks on a dog about pet health. What you do want to do is brainstorm a list of categories for your niche blog topic and rotate the things you cover so that it’s a well-rounded site.

The reason you want to do this is because, if you advertise a blog about weight loss, for example, yet all you ever cover is low calorie desserts, it’s going to leave out a lot of information people want to know.

It’s fine to narrow down a blog to a topic just about low calorie desserts, but if you’re promising a broader umbrella, make sure you include other things, like cutting out carbs, adding more produce, how sleep affects weight, exercise and more.

Once you have your list of categories, take time to create a blog schedule that helps you touch on each of them over a period of time. Don’t do 10 blog posts in a row about dumbbell workouts. Instead, do one about that, then switch it up to one recipe post for breakfast, one about the mental struggle of dieting, another about trying new foods, and so on.

You might think of it kind of like a magazine. Magazines have a set section they fill month after month. A woman’s magazine might have a section for beauty tips, weight loss, money savings, fashion, health and more.

You can do the same with your blog and it will increase the appeal of your site and paint you as more of an expert in your chosen niche. In addition to blog topic variety, make sure you use different forms of media periodically.

Most bloggers merely write text, and that’s fine, assuming the content is solid and conveying great information. But for the sake of your readers’ entertainment, it’s a good idea to break up the monotony with something else.

You might include images that you buy or download off a stock photo site. Or, create images with text (maybe quotes that you pull out from your blog that you want to stand out) using a tool like Canva, which is free.

One of the biggest questions people ask when they’re new to blogging is, “How long should my blog post be?” The answer is never satisfying to them, but it’s the truth – as long as it needs to be.

People get annoyed when you obviously stuff a post with fluff and filler. Stretching out an idea for the sake of blog length is a bad idea. Remember, their time is precious – don’t waste it.

At the same time, it’s perfectly acceptable (and even thrilling) when you, as a consumer, find an in depth post about a topic you really want to know more about. If it’s something where no detail is too small, then go for it!

But don’t slap up a blog posting a couple of generic paragraphs per post hoping to build a list. Unless your content is insightful, filled with your personality and opinion, they will turn away to someone who can help guide them confidently in the right direction.

When it comes to quality, there’s something else you need to consider. People don’t just judge a blogger based on an individual post. They look at the overall quality of the blog as an entirety.

They want to know, if they land on your blog, that they can come back next time to see fresh content. If you post once and disappear for weeks, it will only cause you to fail as a competitive blogger.

Like a subscription to a newspaper or magazine, your loyal readers will want to see you on a consistent schedule. Now that doesn’t mean you have to blog daily. It might be once a week or three times a week.

But when they know they can count on you, it serves to build a bond of trust between the two of you. They know they can count on you to continue leading them in their journey – whatever it is.

Make Signing Up to Your List Easy and Memorable

Some consumers who aren’t marketers don’t know how to get on someone’s list. They don’t even know there is such a thing, so don’t blindly assume they’ll spot your opt in form and hand over their name and email address.

You want to make the process easy and exciting. First, make sure you place your sign up form in more than just your sidebar. That’s one place it should be, but it can also be at the bottom of every blog post as well as on a landing page where you have a specific free gift offer on your blog or elsewhere.

Don’t make the mistake of just saying, “sign up for notifications.” Do you know anyone who enjoys getting more email notifications? It’s not very enticing. Instead, come up with a free gift they can have in exchange.

It might be a report like this one, a 7-day email series of tips, or access to the first module of your new course. As long as it’s useful and displays a snapshot of what it’s like to be your subscriber, that’s something to use as an enticement.

Make sure you always remind people to get signed up, too. If you have an opt in form at the top of your sidebar and they scroll down, absorbed in your blog post, they might click out when they get to the end unless you remind them to “Sign up for your free report.”

Remember, once they sign up, they’re going to get their welcome email from you. That’s a great time to wow them. Give them another freebie they didn’t expect, or a tip or something that makes them at ease with the fact that they just handed over their contact information.

Turn Your Blog Into Their Favorite Community

Writing a good blog post and delivering a fantastic freebie is a wonderful start to your list building efforts. But there’s something else you can do to ensure they stick around. Turn your blog home into their home!

Start by engaging with the people who take time to comment on your blog posts. You can set your notifications up so that you get an email whenever someone leaves a comment.

People like to get a response, and when others land on your blog and see that you have a community going, it makes them feel more at ease to jump in and join it. Make sure you ban the obnoxious people (if you ever have any) so they don’t repel people from wanting to participate.

Another thing you can do is host challenges for your blog readers. If it’s a weight loss blog, challenge them to eliminate a bad nutrition habit over the course of 21 days. If it’s a stress relief blog, challenge them to try 7 new stress relief methods in a week.

Post about it and then have everyone participate and share their actions and results. Be sure to support them in their efforts, celebrate their success and support them if they fail.

Showing this kind of care and concern is something that really endears people to you because you may be all they have to turn to. Maybe they don’t have anyone in their offline world who they can confide in or share things with related to this niche topic.  

You might even want to periodically highlight your readers’ stories in a blog post dedicated to their success. Interview them and show others who land on your blog that because of your help and insight, people are finding solutions to their most pressing problems.

It’s a form of social proof you can’t buy anywhere. You can also give your blog readers who subscribe special perks the general public doesn’t get. For example, you might create a special series that you put on your blog, which you then password protect.

Only give the password to your subscribers. This makes them feel special and it also piques the curiosity of the newcomers who land on the site and will email you asking how to get access.

Use Free Traffic Sources to Drive More Loyal Subscribers Your Way

If you’re concerned about the slow growth of your list because of blog indexing and SEO, use free social sites and apps to help you gain traction faster and reach your core audience.

Not every niche will be right for every site or app. What you’ll want to do is go on them and see if there are others you would consider competitors – or your target audience – posting about them there.

Here’s a list of some you might be able to find your niche audience on:

Facebook has groups on all sorts of topics. You can start one of your own or find those that allow members to share links. You can even join and simply share expertise as a member, making people want to learn more about you.

Pinterest is an image-based social site, but you can create easy Pins on Canva and post them on Pinterest to drive traffic back to each of your blog posts. You can join boards that allow you to share your blog’s Pins, too!

Twitter is a quick and easy social site that allows you to share text, videos and images. You can follows your competitors and their followers and get others to follow you back for more blog traffic.

Instagram is another image-based site, which also has video capabilities. But you can’t link out to each blog post from your Instagram posts. You can direct people to your “link in your bio” and from there, send them to your blog.

YouTube is a video social site and major online search engine. You can make a quick 1-3 minute video about your blog post topic and then put a link below the video for them to go and learn more.

TikTok and SnapChat may be known for the younger crowd, but they actually have people of all ages using them for a wide variety of topics. For example, you might start a gardening TikTok account. For example, someone names GardenMarcus has almost 700,000 followers and over 7.3 million likes.

Guest Blogging is another way to get free traffic to your own blog. Find a competitor’s site who accepts guest blog posts and submit something really worthy of a share. Do your best work to make people want to visit your site.

Podcasting is another free method you can use to generate blog traffic. Podcasts can be as small as 60 seconds long, believe it or not! But most are around 10-12 minutes. Use a podcasting tool like Anchor to make it a quick, easy, and viral process for you. A blog is one of the most powerful things you can use online to highlight your expertise and bring your most loyal readers into the fold where you can tap into their needs and provide the most effective solutions for them.

Related posts:

How To Build a 50,000 List in 5 Months IM Blog Tips32 Tips for Taking Care of Your IM Blog Blogging Tips22 Ways to Care About Your Blog Membership CreationMembership Site Creation Basics Alessandro ZamboniWhat is This Blog?

  • blog, blogging, how to build a list, how to build a list with your blog
Namecheap Review By A Full-Time Online Marketer Business Models Perfect For You

Alessandro Zamboni

My internet marketing career started back in 2008. After studying for almost a year, I especialized myself in product creation, blog flipping, email marketing, social media and blogging. I've launched more than 52 products on Warrior Forum and Clicbank and I helped many IM newbies to reach their target. If you want to contact me, please click the "Contact Me" button here on the left.

Related articles
  • 22 Ways to Care About Your Blog
    22 Ways to Care About Your Blog

    Sep 14, 2013 0


Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Join my FB Group!

Special Coaching By a Top Vendor And Top Affiliate

Get coached by me on product creation and launch, or on affiliate marketing. I'm a top seller on WarriorPlus, and I'm on the field from 2008. Online marketing is my job, I won 34 Deals Of The Day, and went over the million dollar in sales.
JOIN MY COACHING NOW!

RSS My Latest Newsletters

  • A time-sensitive opportunity!
    Hello and welcome! Are you tired of the 9-5 grind and the daily commute? Are you looking for a way to earn a significant income from the comfort of…
  • [ FREE ARTICLE ] A Hot New Trend I Discovered
    Hello and welcome!Today while playing with ChatGPT, I discovered what could be a hot new trend, and I want to pass you this information. As consumers,…
  • Zero-Work Royalties
    Hello and welcome! It was a silly idea, and her friends HATED it.But it now generates $155,000 per month! She stumbled on a crazy idea to create…
  • Free Traffic With ChatGPT?
    Hello and welcome!Today is a sunny but freezing day here in Somma Lombardo. And even if my phone tells me there are 8 degrees Celsius, I do not trust…
  • Learn How To Do It On Your Own!
    Hello and welcome! At the end, for a problem on the software, I decided to cancel my launch. I did it for you, because my customers are always my…
  • A Curious Test I Did With ChatGPT 🎤
    Hello and welcome! If you follow me on Facebook, you already know what I'm talking about. During a Live I was doing on my Italian group, one of my…
  • 177 ChatGPT Prompts For Content Generation
    Hello and welcome!Today I found a new collection of 177 prompts for content generation to use with ChatGPT.You can create:+ Articles+ Lead Magnets+…
  • They Found This By Accident!
    Hello and welcome! This is a quick heads up… I have BIG NEWS! Marketing e perts Stuart Turnbull & Bart Hennin have just released their latest BRAND…
  • It's My Birthday, And You Get The Gift!
    Hello and welcome! Today is my 41st birthday! Even if I only have my parents to pass it with, it has been a great day unitl now!But I want to make YOU…
  • A Great Festivity In My City, And The Story Behind It
    Hello and welcome! Yesterday here in Somma Lombardo, where I live, it was Saint Agnes day, the city's patron. So it was a day of festivities, and they…

RSS My Latest Videos

  • Zambo Rap - My AI Song
  • How To Sell A.I. Images On Gumroad
  • Live #4 - AI Graphics Software Test
  • Live #3 - The Tools of a Real Online Marketer Affiliate Marketer
  • Live #2 - How To Sell AI Art
  • Live #1 - AI Graphics Step By Step
  • How To Create a Coloring Books App
  • How To Sell On Etsy - The Webinar Replay
  • How To Create NFTs With ArtBreeder
  • Sea View From My Holiday Apartment
  • How To Create a Christmas Printable Book
  • Content Multiplier - The Technique To Get More Visitors
  • Buyer Intent Keywords - How To Find And Use Them
  • The Big Secret - Customer Awareness
  • How To Advertise Your Paper Books And Kindle Books Via BookTok

Pages

  • Contact Me
  • Join Us
    • Registration
  • Member Login
    • Password Reset
    • Profile
  • My Podcast
  • Pocket Profits
  • Privacy Policy and more

Categories

  • Breaking News (18)
  • Discover me (6)
  • IM News (10)
  • Infographics (2)
  • Lessons (4)
  • My Newsletters (30)
  • NFTs (1)
  • Offline Marketing (6)
  • Podcast (2)
  • Reviews (1)
  • Social Media (3)
  • Training (76)
  • Uncategorized (8)
Copyright 2010-2017 by Alessandro Zamboni - All rights reserved

We are using cookies to give you the best experience on our website.

You can find out more about which cookies we are using or switch them off in settings.

Alessandro Zamboni Blog
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

Strictly Necessary Cookies

Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.

If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to enable or disable cookies again.