Alessandro Zamboni Blog – The Present and Future of Content Marketing

The Present and Future of Content Marketing

Sep 11, 2013 Alessandro Zamboni Training 0

As you know I launched my new “Content Curation Express” just yesterday, so this article goes on the same direction: content writing and content marketing. Yes, because only in this way we can get visitors to our blogs, to article directories and in many other places.

So it’s important to stay informed on the news about content marketing, especially now that the “Content Marketing World” on Cleveland has been closed.
In this meeting, there are some good news about content marketing, and it’s time to let you know everything.

So here is my selection of articles for you. Remember to leave a comment if you find something useful!

Content Marketing: A Truly Winning Difference

In short, people see less difference between competing offers than ever, but that doesn’t mean that they’re not looking. Search engines and social media empower everyone to take charge and figure out their own choices, regardless of your claims and positioning.

The Future of Content Marketing on the Search and Social Web #CMWorld

Content is storytelling – storytelling that creates experiences. Customers and communities are insatiable, so you have to feed them content.” At Content Marketing World in Cleveland, Ohio – one of TopRank’s fearless leaders, Lee Odden, spoke with Content Marketers from over 40 different countries on “The Future of Search & Social” in the first breakout session of the day.

#CMWorld Keynote: Youtility – Content So Useful People Will Pay for It

It sure is hot in Cleveland! On a humid morning in Cleveland, OH over 1,700 people gather in the beautiful Cleveland Convention Center to learn the secrets behind the best content marketing leaders in the industry.Content Marketing World kicks off with a keynote from Jay Baer (@jaybaer). Today, Jay is speaking all about content utility or Youtility.

Content Marketing for E-Commerce: 3 Great Examples – WordStream

But what about e-commerce marketing? The same principle works for e-commerce companies, but the tactics need to be a little different. I think attention is even scarcer in the B2C e-commerce space, so content marketing in those verticals needs to be truly awesome – beautiful, exceptional, and all those other words that go into great content.

11 Places to Find Awesome Content Marketing Ideas

Are you having trouble coming up with ideas for your content marketing? If so, you’re not alone. It can be very difficult to come up with new ideas for content several times a week. What if there was an easier way? This article will introduce you to some methods of generating awesome content marketing ideas for your site. Using these techniques regularly will help you come up with content ideas for years to come.

Thanks so much and see you soon,
Alessandro Zamboni